As a professional makeup artist and content creator, I try an overwhelming amount of skincare and beauty products. While most products are nice, there are some I can not live without. Let’s talk about non negotiable 2025 Beauty Must Haves.

1- Skinfix Skincare 

Skinfix is a skincare brand that I started exploring last year and I am completely hooked! The formulas are hydrating and luxurious with out ever feeling greasy. Skinfix focuses on ingredients to strengthen your skin and maintain a healthy skin barrier.

Their products are also fragrance free which is ideal for more sensitive skin types. This skincare brand deserves all the hype because it is amazing and actually does what it says it will.

Shop some of my Skinfix favourites:

2- LUMIFY

LUMIFY® reduces eye redness, revealing whiter and brighter looking eyes in just one minute, with results lasting up to 6 to 8 hours.

Confidence Without Makeup: Whether you’re embracing a bare-faced look or enhancing your makeup routine, LUMIFY® Eye Drops are a best kept beauty secret that effortlessly elevate your natural beauty.

Developed by eye care experts at Bausch + Lomb, LUMIFY® Eye Drops feature a formulation with low-dose brimonidine.

Available at major pharmacy retailers like Shoppers or Walmart.

3- Rimmel London Wonder’Last Shadow Stick

2025 is the year for effortless makeup that looks great all day long. Achieve the eyeshadow looks of your dreams with Rimmel London’s Wonder’Last Shadow Sticks. They are so quick and easy to use it’s unreal. All you have to do is swipe them across your eyelid, blend out with your fingertip for the most stunning wash of colour imaginable.

They are available in a variety of colours which don’t budge or smudge throughout the day. If you have always wanted to be able to do your eye makeup. But are intimidated by eyeshadow palettes and a million brushes, then these shadow sticks will become your favourite beauty product of 2025!

4 – Covergirl Trublend Contour Stick

This is the year you finally master the art of contour. And thanks to Covergirl you will looked sculpted and snatched in no time. This weightless balm is ultra-blendable, buildable and glides on effortlessly! Infused with jojoba oil, raspberry extract, & pomegranate known for nourished and hydrated skin

Grab one if  you want the most gorgeous natural sculpt that won’t break the bank.

Clean vegan formula without parabens, sulfates, phthalates & Mineral Oil.

And for the perfect flush of colour grab the Blush Balms as well.

5- Sally Hansen Salon Effects – Perfect Press – On

Sally Hansen’s press on nails have had a makeover! If I was obsessed before, now I am totally over the moon.

The re launch of Sally Hansen’s press on nails means:

• More colours and designs to choose from
• An extended range of nail shapes
• Stronger adhesive and tabs which are enriched with Vitamin E and B5 to keep your nails looking healthy
• And more nails per box.

Happy New Year! I can’t wait to see what you end up grabbing.

xo Shira